Category: Contest

Updates on all the online contests happening in India

Active Contests

Contest List End Date
D2H Quiz Contest
Vivo V20 Pro Launch Contest
Skoda Octavia Screenshot Contest – Win Amazon Voucher
Realme Contest – Win Exciting Gifts and Goodies
Anker Share and Win Contest – Get Handheld Vaccum Cleaner
TOI Number Magic Contest – Win Exciting Prizes
Cornitos Giveaway Contest
Meera Contest – Win Exciting Gift Hamper
Soundcore Anker Contest – Win Soundcore Rise Neckband
Movies Now Promotion Contest
Anker India Contest – Win Brand New Electronic Gadgets
Puma Contest – Win Cash Voucher Worth Rs.3,000
Participate in Reebok Contest and Win Goodies
Song for SAMS Contest – Win Special Hampers
Plum Goodness Contest
Internshala Contest – Win Cash Rewards up to 1000 Rupees
Anker New Year Contest – Get Rise Neckband and Verve Headphones
Rapido Capture Winter Contest – Win Mega Cash Prizes
Croma Retail Contest – Get Featured and Win Exclusive Croma Products
Oishi India Contest – Win Surprise Gifts in Three Steps
MCaffeine Contest – Win Surprise Gifts
MyGov Kisan Diwan Quiz Contest 23 January 2021
MyGov Design a Logo For 125th Birth Anniversary of Netaji Subhash Chandra Bose 23 January 2021
PUBG Mobile Global Championship OnePlus Contest 24 January 2021
Nikon Photo Contest – Win Cash Prize Worth 3.55 Lakhs 25 January 2021
Nikon Short Film Contest – Win Cash Prize Worth 3.55 Lakhs 25 January 2021
Anmol Ratan Anniversary Contest – Win Paytm Cash 26 January 2021
Amul Memorial Quiz – Win INR 1 Lakh Cash Prize 26 January 2021
Pass Pass Chingles Tales Contest – Win Gift Voucher 26 January 2021
MyGov Patriotic Quiz on Republic Day 30 January 2021
Camlin Art and Design Contest – Win Cash Prize up to Rs.50,000 31 January 2021
Space Art Contest – Win Art Kit and Astronaut Autograph New 31 January 2021
Pepsodent Diwali Offer – Win Rs.75 Zomato Voucher 31 January 2021
Design Contest – Win Apple iPhone and AirPods Pro 31 January 2021
MyGov Name and Logo Contest for Promoting SHG Products 31 January 2021
MyGov Test Your Road Safety Knowledge New 10 February 2021
SunFeast Yippee Jackpot Contest 15 February 2021
Oral B Cash in Cash Contest – Win Cash Prize up to 1 Lakh 15 February 2021
Maggi Super Bonanza Contest – Win Smart TV or Smart Phone 15 February 2021
Parle Snack and Win Contest – Take-Home Royal Enfield and Paytm Cash 16 February 2021
Duracell PowerOn Contest 18 February 2021
Good Day Contest – Win a Laptop Every Hour 25 February 2021
Cadbury Perk Masti Millionaire Contest – Win 10 Lakh Rupees 28 February 2021
Kit Kat Grand Brake Contest 1 March 2021
Amazon Pen to Publish Contest – Win up to 5 Lakh Rupees 10 March 2021
Tic Tac Gentle Message Contest – Win Brand New Tab and Headphones 30 March 2021
National Biennial Competition – National Innovation Foundation 31 March 2021
Chupa Chups Gaana Plus Promotion 31 March 2021
Center Fresh Contest – SMS and Win Smartphone and Mobile Recharge Every Hour 14 April 2021
AICTSD Aryabhatta National Maths Competition – Win Cash Prize 30 April 2021
Nikon Contest – Win Cash Prize up to $3000 30 April 2021
Kerala Cuisine Contest – Win Seven-night Trip to Kerala 21 June 2021
Also, Check – Giveaways in India

 

An event in which people compete for supremacy in a sport or other activity, or a quality is one of the definitions of contest.

This was the definition that popped up for the word “Contest” on the internet. As relatable as it seems, this definition may suit scenarios like sports meet, kids fun activity, and many more. But as in today’s world, the meaning of contest goes on much more than that.

Everyone is well aware of the Big Boss contest, a reality show where the inmates must make the right connections and compete in challenges to face and survive until the grand finale. Shows like Spitsvilla, Love school also joins the club when it comes to reality show contests. The big boss contestants are too benefited from the name and fame they get while in the house and their reach is through the general audience who spent time watching this reality show.

Purpose of Contest
Many marketing campaigns and researchers use contests as a powerful tool to know their customers better in what they exactly want. Here’s where online contest promotion sweeps right in. The primary purpose is to conduct a simple online contest and attract new customers and retain the interest of old customers via their products to make them more prominent in the marketplace.

Scenario 1: A person participates in the amazon quiz contest which is an online quiz contest conducted by the Amazon app. By answering some of the questions asked based on a product, the company gets information on how well the customers are aware of the product. The customers also get benefited by winning the product from the amazon quiz contest answers.

Scenario 2: Imagine Lakme, the brand famous for its cosmetics, conducts a beauty contest named as Lakme Fashion week and post them under its official webpage. People enter the contest, and this is where the survey forms play their roles. These survey forms put up a chart on things like which product is preferred by many, which could be improved so and so. The contest is the trump card that satisfies its purpose.

This helps in understanding consumer preferences and the promotion of their products at a bigger rate. The bottom line is that contests connect and build deeper relationships between companies and consumers.

Contest as a marketing strategy
Contests are proven as an effective method when it comes to social media promotions. Any consumer-facing organization and B2B companies can take advantage of contests to realize the three benefits highlighted below.

Followers are the pillars!
Whether you are starting with 100 or 1000 subscriptions, organizing a contest proves to be a driven tool to increase that number.

This just doesn’t happen overnight, and the foundation is built upon the trust of viewers and followers imposed upon along with the power of a promotion. A basic enter to win contest or a lucky draw contest set with a lower barrier provides the best option for people who’s a newbie with social media contests for a beginner level.

Audience engagement
By following the things said earlier, there is a possibility that people are visiting your site on a daily basis and engage in some user actions. That’s all good. To increase the count who interacts with your brand and generate your site’s traffic, a contest provides a means to deepen the connection and keep them in anticipation of the next contest happening. This strategy keeps them naturally interested in your brand.

Consumer Marketing
Everyone is aware that Social media is a widespread net. From science buzz to movie updates, everything is within a finger’s reach. People who like to stay within the current trends tend to engage in all sorts of social media platforms like Facebook, Twitter, Instagram, you name it!

Being on the same page, promotion and brand campaigns are done via Digital marketing, making the sweepstakes, contests, and many more as a medium. If a particular contest such as mobile photography contest includes a component where participants share about it to their photography friends either by word of mouth or through their social media platforms and asking friends and family to support their entries as referrals will add additional purpose to the contest.

In the end, it’s a big bonus for marketing campaigns, which makes their brand significant than the rest and thus Consumer Marketing.

Steps to Organize a contest
Organizing a contest is no sweet ride, and it needs a few preparations in hand before conducting one. Listed below are the steps to run a contest.

Overview of the purpose of what do you want to achieve by conducting this online contest.
Select the right product as a medium for the contest, based on the latest trendy stuff in the field you intend to conduct a contest.
Select a platform for your contest and set rules which abide by the guidelines of that particular platform.
Creating promotion plans like advertising, blog posts, and posters which will promote the contest online to a bigger and broader scale
Regular follow up of the participants, sending updates and announcements should be done. Genuinity and Trust play a significant role here.
Test, test, and test… before running your contest live.
Result Analysis is essential to know what worked well and what didn’t, giving a head start on doing the right thing for the next contest.
Use the data gathered from the contest for research purposes as it will be the key getaways to know your customers better!

So that’s it, folks. Follow this secret sauce about marketing contests and how to make one.